New Rules for Museum-Domains
ICANN accredited registrar Secura announces today, that there are new rules for museum-domains and Secura is accepting registrations according to the new rules, https://www.domainregistry.de/museum.html
Cologne, Germany (PRWEB) June 11, 2004, -- The museum-domain is an exclusive
domain. It is open for registration by museums, organization of museums and
friends of museums. The notion of museum is understood very generously, e.g. a
zoological or botanical garden belongs to it. A proof to be a museum is
necessary for registering museum-domains.
ENS ID and Key
You will get
your eligibility to register .museum-domains not anymore only at MUSEDOMA, but
you can order the ENS ID and Confidential Key at Secura's
museum-website
while you are registering your first museum-domain (https://www.domainregistry.de/museum.html).
New
Policy
The museum domains have a new naming policy. In former times the
museum-domains had to have a third-level-structure in the form
specific.generic.museum. It was e.g. not possible to register moma.museum. The
three-level-domains are persisting, but you can also register second level
domains like guggenheim.museum. It is important, that the second level domain is
derived directly from the official name of the museum.
Digital
Museum.
Digital museums are eligible to register museum-domains. It is only
logic, that the digital museum get the digital address of museums - the
museum-domain. The managers of digital museums can register at .museum or at
virtual.museum, digital.museum, online.museum or cyber.museum - even at all
second levels.
IDN: museum-domains with special characters
You can
order now museum-domains in many different languages. You can use the special
characters of your own language. One example for a domain with special
characters: http://österreich.icom.museum
Improve your ranking at Google
by museum-domains
Search engines like Google rank your listing higher if a
keyword from a search is in your domain name. You can get these names with
.museum, when they are not available in .com.
Listen to what the Internet
"gurus" have to say about what names to buy:
"As we've frequently reported in
our SE Book & Newsletter, placing keywords right in your domain name can
give your site a major boost on search engines. We've also reported that some
engines are no longer accepting sub-directory pages. This is one of the reasons
the smart marketing pros have been buying keyword-phrase domain names. They use
them as doorway pages to boost traffic to their sites." says Stephen Mahaney,
author of The Unfair Advantage Book on Winning the Search Engine Wars.
Michael Campbell points out, in Nothing But 'Net, "The reason we want
keywords in the domain name is that search engines often get 'tuned' to find,
and give better positioning to, domains with keywords in them." Declan Dunn,
author of Winning the Affiliate Game, sent out a memo to his affiliates advising
"To get on top of the search engines, one of the critical keys is a good domain
name LOADED with keywords." Declan goes on to say "This news is spreading among
WebMasters, SearchEngine Meisters, Internet marketers, and big corporations.
Don't wait."
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Source : http://www.prweb.com/releases/2004/6/prweb131911.htm