Supreme Court Do Not Call List Ruling A Blessing in Disguise
Compliance technology for the ‘do not call’ registry can lead to better customer service
Los Angeles, CA (PRWEB) October 7, -- The U.S. Supreme Court Monday ruling by
the United States Court of Appeals for the 10th Circuit upholding the
constitutionality of the Federal Trade Commission's national Do Not Call
Registry, has even non-telemarketing businesses worried about how to avoid
potential problems and prosecution.
According to Eric Brackett, CEO for
BTI
Communications Group, Limited, most businesses don’t realize that many
states have had consumer protection legislation in place for some time, but
until this federal ‘do not call’ legislation, most businesses weren’t severely
affected.
“Now, all businesses are affected,” says Brackett. Without
proper documentation on follow up requests, which most businesses find difficult
to maintain, that business could be held in violation of the upheld ‘do not
call’ legislation.
“With the right compliance technology, such as a compliancy-enabled outbound
progressive dialer in place, businesses can actually improve customer relations
by targeting clients that are interested in their services or products,” says
Brackett.
“Most organizations do not have a documentation process in
place that will protect them -- and they need that,” says Brackett. “There are
compliance technology options that can provide management with improved
productivity, control over the quality of follow-up, automated call
documentation through Customer Relationship Management software, and immediate
legal proof and practical compliance with the call list legislation.”
Sea Breeze Financial Services, one of Southern California’s
largest retail-based mortgage companies implemented ‘do not call’ compliance
technology in their call center in 2003. The automated dialing system has the
capability to speed up outbound calls and allow coordination with Sea Breeze
Financial’s database of clients and prospects.
“I really like the
abilities of the Armstrong Dialer,” says Calvin Powell, Vice President of
Information Technology for Sea Breeze Financial. “It ensures that all of our
outbound campaigns are compliant with the ‘do not call’ list regulations. It’s
just one headache we don’t have to worry about.”
Benefits include
automatic or manual campaign importing; automatic callback handling; ‘do not
call’ list management and campaign ‘cleaning; user-configurable call outcomes
and programmable wrap-up times which allows a supervisor to switch consultants
between campaigns without stopping the server or logging the consultant
out.
Through use of modern compliance technology, businesses can have
increased efficiency and be protected from the ‘do not call’ list legislation
through documentation of inbound and outbound calls.
About BTI
Communications Group
BTI Communications Group Ltd., an exclusive business
partner with Inter-Tel,
Inc. (NASDAQ: INTL), offers complete business
communications solutions that
generate higher profits, lower costs and
increase productivity through high
quality services and cutting-edge
technology. For more information, visit www.btigroup.com or call Speleos Dravillas on
1-800-HELP-BTI.
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Source : http://www.prweb.com/releases/2004/10/prweb165646.htm