Research Confirms Dramatic Shifts in Brand Protection According to S. G. Hart & Associates.
S. G. Hart & Associates, LLC, The Brand Equity Protection CompanyTM, has completed its research on the current state of brand protection. The research findings include demand drivers, trends, insights about brand equity protection program design, market missteps, go-to-market strategies and perspectives on future developments generally unavailable with broader brand security market reports. Complete details of the research results are only available as part of S. G. Hart & Associate’s one-day, on-site ESP management series.
(PRWEB) May 24, 2005 -- S. G. Hart & Associates, LLC, The Brand Equity
Protection CompanyTM, has completed its research on the current state of brand
protection. The research findings include demand drivers, trends, insights about
brand equity protection program design, market missteps, go-to-market strategies
and perspectives on future developments generally unavailable with broader brand
security market reports. Complete details of the research results are only
available as part of S. G. Hart & Associate’s one-day, on-site ESP
management series.
In talking about the completed research, Stanley G.
Hart, President & CEO of S. G. Hart & Associates, says “the timing of
our research could not be better due to the significant external and internal
changes taking place within the brand protection market and companies realizing
how vital brand equity protection programs are for their organizations. These
market shifts will have a dramatic impact on the measures used to prevent
counterfeiting and diversion and the associated service provider industry.”
Commenting on the source of the research material, Hart continued, “We compiled
information from a number of different sources over a significant amount of
time. Senior executives, brand protection professionals, technology suppliers,
converting/packaging executives, attorneys, associations and government
officials all augmented our own research.”
Those interested in the
research results can sign up for a one-day, on-site ESP management series. To
learn more about this unique client management service, write to e-mail
protected from spam bots or call 203-438-4300.
About S. G. Hart &
Associates, LLC
S. G. Hart & Associates, The Brand Equity Protection
CompanyTM, is based in Ridgefield, Connecticut, USA. S. G. Hart & Associates
is a global brand protection consulting company helping clients develop and
implement strategies that protect supply chains from the disruptions caused by
counterfeiting, product diversion, tampering & theft. S. G. Hart &
Associates ensures that the integrity of the firm’s most valuable asset – its
brand - is secure, that the brand’s ability to generate and preserve revenue is
maximized and that effective controls are used to safeguard the branded asset
against unauthorized or improper use.
About ESP
S. G. Hart &
Associates offers a one-day, on-site customized management series targeted to
anyone concerned with preserving the revenue generating ability of the brand.
The ESP management series – Education, Strategy & Perspective - is part of
S. G. Hart & Associates’ many services to protect supply chains from the
disruptions caused by counterfeiting, product diversion, tampering & theft.
Write to e-mail protected from spam bots or call 203-438-4300 for more
information.
Media Contacts:
Director, Public
Relations
S. G. Hart & Associates, LLC
31 Bailey Avenue, Suite
5
Ridgefield, Connecticut 06877 USA
Tel:
203-438-4300
Fax: 203-438-3222
Email:
e-mail protected from spam
bots
Web: www.sghartassociates.com
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Source : http://www.prweb.com/releases/2005/5/prweb243062.htm