KM Cluster® Next Practice™: Business Blogs Slated for Boston and New York, June 7 and 9
KM Cluster® will hold regional day-long conversational learning events about Web logs (blogs), wikis and Enterprise RSS for business. Agenda includes enterprise policies, procedures methodologies, security and tools chosen from over 70-blogging case studies.
San Francisco, CA (PRWEB via PR Web
Direct) May 3, 2005 -- KM Cluster®, the leading worldwide action/research
network for the knowledge economy, offers day-long educational session on
Business Blogs™, a new and crucial discipline for all knowledge-based
organizations.
Business Blogs™ provides managers and executives
information and guidance on how to optimize their businesses using blogs new
social network media.
Blogs can provide more effective marketing
communications and better internal coordination and efficiency. Participants
will be able to understand what blogs, wikis and Enterprise RSS brings to
business and assess the opportunities blogs present for their business. They
will be able to devise a business blog strategy, know how to start, how to get
your blog noticed, and how to sustain an audience to meet their business
objectives. They will also understand the potential pitfalls of this new medium
and how to avoid them.
Event leader Amanda G. Watlington, Ph.D.,
Searching for Profit (www.searchingforprofit.com), is a renowned expert in the
search industry, where she has developed patent-pending tools and methodologies
for search marketing and a leading expert on blogs and RSS. She is the
co-author, with Bill Ives, Ph.D., of "Business Blogs: A Practical Guide."
Over 70 enterprise case studies from well-known bloggers at top firms
ranging from IBM, Microsoft, Yahoo!, and SAP, to many small businesses,
non-profits and a wide variety of industries are used and explored.
The
cases studies and analysis are for executives, directors and practitioners
having immediate, practical needs for improved performance, greater
effectiveness, faster innovation, customer delight and
satisfaction.
Pricing and Availability
Business Blogs™ regional
learning experiences are available now. It includes a full-license to Business
Blogs: A Practical Guide. The full-day learning experience includes meals,
refreshments, materials, registration and softcopy, for $349.00. For secure
registration visit: http://www.kmcluster.com/
New England: http://www.kmcluster.com/bos/BOS_Summer_2005.htm
New York:
http://www.kmcluster.com/nyc/NYC_Summer_2005.htm
About
KM Cluster
Founded in the San Francisco Bay Area and Silicon Valley in 1998,
the KM Cluster® is the leading worldwide action/research network for the
knowledge economy. The scope is global. The focus is local. Action/research
event gatherings are conducted on a regional basis. All are welcome. The focus
is enterprise collaboration, organizational learning, communities of practice,
social networks, intellectual capital, complexity science, content management,
measurement & metrics, policy & procedures, innovation & invention
and analytics & taxonomies. For more information, visit: http://www.kmcluster.com.
Contact:
John T. Maloney
Vice President
Colabria
1329 Taylor St.
San Francisco, CA 94108
USA
Tel: 415.902.9676
Fax: 415.276.6074
Email: e-mail protected from
spam bots
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Source : http://www.prweb.com/releases/2005/5/prweb236082.htm