Alwaysstock® Offers Business Strategies Series for Graphic Designers
- Royalty-free stock photo and illustration company responds to growing number of designers working independently -
Longmeadow, MA (PRWEB) May 20, 2005 -- alwaysstock®, LLC, a royalty-free
stock photography and illustration company founded by two seasoned advertising
professionals, is now offering a series of strategic business tips for graphic
designers through its Web site, www.alwaysstock.com.
Distributed via e-mail,
registered users will receive tips that provide practical business advice on how
to succeed as an independent designer, and deliver industry-specific insight for
designers who currently are, or are considering, going out on their own. Each
installment will focus on a specific area in which designers can grow and
strengthen their businesses and marketing techniques in an increasingly
competitive market.
According to an annual
salary survey published by a leading graphic design magazine, 15% percent of
respondents categorized themselves as full-time freelancers, independent
designers or solo practitioners.
“As design and marketing professionals,
we understand the daunting business challenges that designers face when
venturing out on their own,” says Stephen van Schouwen, veteran designer and
partner, alwaysstock. “Overall, the design industry has seen a good deal of
displacement, and many designers have either chosen or been forced to work
independently.” van Schouwen also notes that being a successful business owner
requires some very different skills that don’t always come instinctively to the
creative designer. “One of our goals is to share our expertise and to become a
broader resource for the design community,” adds van Schouwen.
alwaysstock is currently home to over four dozen photographers from
around the world, with growing collections in lifestyles, business, sports
(including extreme sports), concepts, kids, seniors, and much more. As part of
an aggressive growth plan, alwaysstock staff adds new images daily, and the
company closely tracks search terms and trends to augment content that is in
demand. alwaysstock is continually expanding its image offerings for marketing
and editorial design. It is also actively soliciting photographers and
illustrators who would like to market images through this online venue. The
company can be reached at (413) 567-2105 ext. 107, or by visiting www.alwaysstock.com. ;
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Source : http://www.prweb.com/releases/2005/5/prweb242140.htm